Collection and Use of Information by BELL-MARK
BELL-MARK explicitly asks when we need information that personally identifies you ("Personal Information"). Your personal information is used to contact you in the course of using BELL-MARK products, or sending you BELL-MARK literature. Demographic and profile data collected by BELL-MARK may be used to tailor our Web site or any requested email communications, and to display information that is more relevant to you. Under no circumstances will BELL-MARK make any personal information about an individual user available to anyone.
Your email address is used to send you information that you have requested. As part of your use of any BELL-MARK product, BELL-MARK allows you to elect to receive, or not receive, certain information from BELL-MARK or its partners. BELL-MARK adheres strictly to permission-based email policy. BELL-MARK will not sell, rent, or loan our contact lists (including customer data) to any outside firms. All emails that you have requested will have an option to unsubscribe. Unsubscribe requests are fulfilled within minutes and no further communications will be sent to users who have stated that they do not wish to receive the specified information. All BELL-MARK partners who offer you information via email from our Web site must adhere to this unsubscribe policy.
While IP addresses are logged to track a user's session, the user's identity is anonymous. Tracking IP addresses gives BELL-MARK information about which parts of our site are used most often and what information is viewed. IP addresses are not linked to anything that can personally identify a visitor. Thus, session details are tracked, but the user is anonymous. When we send marketing related emails to our own registered customers, we'll sometimes track who opened and who clicked. We do this to measure the performance of our email campaigns, and to improve our offerings to specific customer segments. One of the data analysis packages that BELL-MARK currently utilizes is Google Analytics. The use of Google Analytics is for the sole purpose of evaluating the user traffic of BELL-MARK.com so that design may be altered or modified based on performance of certain pages or areas of the site.
Information Use by Third Parties
The Bottom Line
Maintaining the privacy of your information is of paramount importance to us as it helps foster confidence, goodwill and stronger relationships with you, our customers.